Having worked in a multi-million naira fashion and modeling company (saint lauret), I can boldly beat my chest and tell you to simply follow all my advice here as regards how to start a modeling agency.
Modeling agencies are indeed making serious money as they play a major role in various industries like entertainment, fashion, advertisement, etc.
Now imagine a situation where only modeling business is affecting so many other industries. It’s a huge opportunity right?
Well with this report, will be placing this business to a medium scale size of a business and it can be a bit capital intensive for some people and medium for the ones whose are very ready for the business.
What you Probably Don’t Know Before Investing Into a Modelling Agency
1). Collaborate and partner with an advertising agency.
This is one of the surest steps smart and successful modeling agencies take that you don’t know. They collaborate with media and advertising agencies on a ration or commission level of partnership. This means that if the modeling agency gets a job to carry out its modeling services, they will present the advertising company to the client
2). You need a friendly team.
The reason why you must consider a friendly team in the modeling business is to keep good communication with customers. Once your team lacks that friendly impact with everyone, there are chances that your business will be ruined. Build a friendly team using this guide.
- Select people that easily makes friends
- Select a team that can easily put a smile on peoples face
- Get a team that is not scared in meeting the opposite sex
- Build a team of good-looking and fashionable people.
- Above all your team should be made up of intelligent people.
For the sake of your time, I will not go into the detail of explaining the points above.
3). Your team must have the perfect communication skills
Being friendly and having the perfect communication skills are not and will never be that same. That is why I separated the two so you will get it right. When you have a team that is good with these two qualities, then you are already on your way to success in your modeling agency business.
4). Your team must be ready to travel
Trust me; just as much as big advertising agencies travel around the country, Modeling agencies do that as well. You must be traveling far and near so as to get better and well-paying clients. You know people tend to select models based on two criteria:
- Popular models or celebrities
- An unfamiliar model that’s new to an environment
As a starting modeling Agency, you will tend to do better starting with the second option, which means you need to take your models to an environment where they are not popularly known. Then as times goes on, they will gradually transform into popular models which is the gold mine in the business.
How to Start a Modeling Company
Now you know all the qualities you need and the perfect team you need to build before considering starting a Modeling Agency. Firstly you must be ready for business. What do I mean by this? I simply mean you must have put all the necessary things in place as regards to modeling company or agency. They are:
1). Write down your Business plan.
You probably have been told many times that no business does well without a business plan. The major reason why you need a plan is just to help guide, watch and direct your business. Please read up the full reasons why you need a business plan here. Also, read how to write one here.
Advice: Don’t bother trying to do it yourself if you know you can’t write it. We will help you do that; it’s our Job. Kindly send us a request here if you need the business plan.
2). Choose and Register a Company name
You need to choose a name and register it, Make sure you choose a presentable name. Don’t choose a local name, while doing that also get a simple and professional company logo to represent your brand.
(Don’t worry; GTGRAPHIX is here to help you do that at an affordable price. Kindly contact us here or go to 99designs.com and order for a logo design contest)
Go to CAC or the various company registration bodies for Companies outside Nigeria and get your company registered.
3). Get an Office
Modeling agencies require that you have a contact office where people can meet you. It’s not like a work from home job where you work from the comfort of your home. So go get an office in an urban or developed city.
NOTE: Some businesses tend to do well in a rural area while others don’t. Modeling agency business goes well in a developed area.
3). Get a company photography/Studio
This is not compulsory but it will be an added advantage on the long-term to your modeling company if you have a photography studio. Reasons being that:
- It will help reduce the cost of hiring a photographer to do all your photo shots for you.
- With the camera, you can shoot videos to be used for adverts, YouTube and so on
- You can make extra money from the studio as you know photography is another high paying business on its own.
- With a photography studio for your modeling company, you tend to have an edge ahead of your competitors.
Don’t worry; the better details are in the Premium business plan. Just hire us to do it for you.
Is time to know the various ways with which you can make money from Modelling agency business.
How to make money from your Modeling Agency
Every business want an increase in sales right? That means sales is a problem in Business. The first thing that comes into the mind of every business owner is advert so as to become more popular and beat competitors. As someone running a modeling company, you need to source for various ways to help, other businesses using advert. This is where working in partnership with an advertising company comes into play as the company runs the advert, your models are used.
Related: How to become a popular fashion model
The two must work together if you’re considering using your models as advert.
Modeling companies are the top and second in demand in the entertainment industry. In the entertainment industry, models can come in as:
- Runway models for the fashion companies
- Brand face, etc.
When you hear the term “Modelling”, Pageantry is always the first thing that comes into your mind. Let me shock you now; pageantry alone is a gold mine in modeling business if you do it well and on the other side it can ruin your whole agency if you fail to plan well. This is where using a developed location comes into play. If your company is in a rural area, your chances of doing well are very minimal. So now; be properly guided in choosing the right location in your modeling agency business.
If done well, big companies will always partner with you while you share the mutual advantage where they support your event financially and you promote their business in the cost of the event, share the profit or pay some percentages depending on the agreement.
- Photography and Video packages
If you have been reading this guide from the first line, you will notice that all the points I mentioned in the first section affect the business in one way or the other. Now you see why having your own photography studio is an added advantage for your modeling agency. Fashion companies, beauty houses, and other small businesses will always come for your models and as such, you charge them to wear and use their products for their own adverts.
Above all, you need a business plan for this business, Certainly, businesses like this will always fail if they don’t have the right business plan. Meanwhile having the business plan is not just the issue, you need to be given the complete guide on everything in the business plan on modeling agency.
Nevertheless; we are here to help you do that in a few days. For 50,000 Naira, Kindly contact us now for your full detailed business plan on how to start a modeling agency.
If you need immediate assistance, kindly call +2348146428423.
The modeling agency is a business worth investing in, having read all these; I believe you are convinced to give it a shot. There are both unisex and non-unisex modeling agencies, therefore, you have the right to choose the one you want.
For further inquiries and clarifications, kindly drop your comments below and please do share the love.